Blooming Beauties
Project Summary
I designed a cohesive and commercial range plan that reflects a retro, feminine, and cozy aesthetic with a trans-seasonal focus suited to the end of winter.
This includes:
A moodboard showing the overall look and feel, colour palette (8–12 Pantones), and 3–5 cohesive prints.
Window outfit illustrations featuring key looks for different climates (Victoria & Queensland).
Fixture and fashion wall layouts with CAD drawings showing a balance of dresses, coordinates, and outerwear.
The result is a refined yet playful range that captures a youthful and stylish spirit.
All parts of the project brief were completed, except for textile pattern design, which was not included in the project scope.